Cure Leukaemia is thrilled to announce Balfe’s Bikes as its Official Bike Partner, supporting the charity’s growing cycling programme. This exciting partnership will provide vital support to fundraisers taking on Cure Leukaemia’s flagship cycling events, including Paris Roubaix, London 2 Paris, The Route, and The Tour 21.

As part of this collaboration, Balfe’s Bikes will donate a bike to Cure Leukaemia to raise vital funds, support in store alongside key campaigns including Blood Cancer Awareness Month and provide fundraisers riding for Cure Leukaemia with  an exclusive 10% discount at Balfe’s Bikes online and at stores, on top of the discounts already offered, ensuring they have access to top-quality equipment, servicing, and accessories to help them prepare for their challenges.

Alex Smith, Head of Sponsorship at Cure Leukaemia, expressed his enthusiasm for the partnership:

“We are delighted to welcome Balfe’s Bikes as our official bike partner. Their commitment to supporting our cause and our riders will be invaluable as we continue to expand our cycling programme. Our cycling fundraisers will be proud to showcase the Balfe’s Bikes logo on their jerseys when participating in our events. Cycling plays a huge role in raising vital funds for Cure Leukaemia, and having Balfe’s Bikes on board will enhance our riders’ experiences and help us in the fight against blood cancer.”

Queenie Waterman, Marketing Manager at Balfe’s Bikes also commented on the new partnership:
“We are incredibly proud to partner with Cure Leukaemia and support their dedicated fundraisers as they take on these epic cycling challenges to raise money to support the 250,000 people living with blood cancer across the UK. At Balfe’s Bikes, we believe in the power of cycling to bring people together for a great cause, and we look forward to helping riders make the most of their journeys while contributing to such an important mission.”

Cure Leukaemia’s cycling programme continues to grow in popularity, raising significant funds to support patients and pioneering blood cancer treatment across the UK. With Balfe’s Bikes now part of the journey, riders will be even better equipped to take on these incredible challenges.

For more information about Cure Leukaemia’s cycling events, visit www.cureleukaemia.co.uk.

To learn more about Balfe’s Bikes, visit www.balfesbikes.co.uk.